شناسایی عوامل مؤثر بر نوآوری بر اساس الگوی ترکیبی قابلیت‌های پویا و کارآفرینی راهبردی

نوع مقاله : مقاله پژوهشی

نویسندگان

1 استادیار مدیریت راهبردی، پژوهشگاه علوم انسانی و مطالعات فرهنگی، ایران، تهران و نویسنده مسئول

2 استادیار دانشکدة مدیریت، دانشگاه خوارزمی

چکیده

نوآوری از اصلی‏ترین عوامل موفقیت شرکت‏های دانش‏بنیان در اقتصاد امروز است. شرکت‏های مشاورۀ مدیریت برای موفقیت در فضای رقابتی نیاز دارند تا با ایجاد قابلیت­ها و اتخاذ راهبرد‏های مناسب، نوآوری را در شرکت‏های خود توسعه دهند. نظریه­های قابلیت­های پویا و کارآفرینی راهبردی از جمله نظریه‏هایی هستند که امکان تبیین منابع خلق ارزش نوآورانه را فراهم کرده­اند. در تحقیق حاضر با اتکا به این دیدگاه­ها تلاش شد تا قابلیت­ها و راهبرد­های موجد نوآوری در شرکت­های مشاورۀ مدیریتی و اقتصادی تشریح شود. تحقیق حاضر رویکردی کیفی دارد و مبتنی بر مطالعۀ موردی چندگانه است. برای تجزیه­وتحلیل داده‏ها از تحلیل تم نظری استفاده شد. نمونۀ مورد مطالعه شامل پنج شرکت نوآور مشاورۀ مدیریت در کشور ایران بود. نتایج تحقیق نشان داد شرکت­های مشاوره، قابلیت­های فرصت­جویانه­ای را در شش زمینه ایجاد و تقویت می­کنند که عبارتند از همکاری و شبکه­سازی، استخدام دانشگران، برنامه­های آموزشی، استفاده از تکنیک­های جدید، ورود به صنایع درحال ظهور و رشد و یادگیری حین پروژه؛ همچنین قابلیت­های مزیت جویانه­ای را در شش حوزه شامل فرموله کردن و اجرای پویای راهبرد­ها، پیگیری تحقق اهداف راهبردی، مدیریت محدودۀ کسب­وکار، مدیریت پروژه­ها، مدیریت هزینه­ها و مدیریت نیروهای پاره­وقت شکل می­دهند. راهبرد­های موکل­گرایی و حرفه­ای­گرایی نیز نقش تعادل­بخش را ایفا می­کنند تا دستیابی به نوآوری‏های مستمر ارزش‏آفرین امکان­پذیر شود.

کلیدواژه‌ها


عنوان مقاله [English]

Identifying the Factors that Affect Innovation Adopting the Dynamic Capabilities and Strategic Entrepreneurship Perspectives

نویسندگان [English]

  • Nader Seyed Kalali 1
  • Elham Heydari 2
1 Assistant Professor of Strategic Management, Institute for Humanities and Cultural Studies and responsible author
2 Assistant professor, Faculty of Management, Kharazmi University
چکیده [English]

Innovation is one of the main success factors of knowledge-based firms in today’s economy. Management Consultancies, to be successful in the competitive environment, need to develop capabilities and adopt strategies to strengthen organizational innovation. Strategic entrepreneurship and dynamic capabilities theories are among the perspectives that can explain the sources of innovative value creation. In the present research, adopting these theories, it was attempted to explain the capabilities and strategies that facilitate innovation in Management Consultancies. The research was qualitative in essence and was conducted using a multiple case study approach. Theoretical thematic analysis was used to analyze data. The sample consisted of five innovative Management Consultancy firms in Iran. The results showed that consultancy firms developed and strengthened six opportunity-seeking behaviors include collaboration and network-building, recruitment of knowledge workers, training programs, using new techniques, entering emerging industries, and learning from projects. They also shaped six advantage-seeking capabilities include dynamic formulation and implementation of strategies, following up of strategic objectives, managing business scope, project management, cost management, and managing part-time personnel. Client orientation and professionalism were the strategies that balanced out opportunity-seeking and advantage-seeking capabilities.

کلیدواژه‌ها [English]

  • Strategic Entrepreneurship
  • Dynamic Capability
  • Innovation
  • Management Consultancy
  • Multiple Case Study
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